Million Dollar

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Million Dollar

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dc.contributor.advisor Štraneková, Mária
dc.contributor.author Bieliková, Jana
dc.date.accessioned 2012-03-09T18:49:42Z
dc.date.available 2012-03-09T18:49:42Z
dc.date.issued 2011-05-20
dc.identifier Elektronický archiv Knihovny UTB cs
dc.identifier.uri http://hdl.handle.net/10563/16179
dc.description.abstract Diplomová práca s názvom MILION DOLAR/HOW TO MAKE IT REAL je rozdelená do dvoch častí. V prvej, teoretickej časti rozoberám základy marketingu potrebného pre úspešnú tvorbu umelca, rozvoj vlastnej módnej značky a predaj umeleckých diel. V teoretickej časti sa venujem Projectu Czech.Slovak, ako projektu zameraného na podporu českých a slovenských umelcov. Praktická časť diplomovej práce je venovaná vlastnej značke MILION DOLAR, od prvých ideí, súčastnú kolekciu až po plány značky do budúcnosti. cs
dc.format 70 strán cs
dc.format.extent 10542182 bytes cs
dc.format.mimetype application/pdf cs
dc.language.iso sk
dc.publisher Univerzita Tomáše Bati ve Zlíně
dc.rights Bez omezení
dc.subject MILION DOLAR cs
dc.subject Project Czech.Slovak cs
dc.subject marketing cs
dc.subject reklama cs
dc.subject PR cs
dc.subject image cs
dc.subject MILION DOLAR en
dc.subject Project Czech.Slovak en
dc.subject marketing en
dc.subject advertising en
dc.subject PR en
dc.subject image en
dc.title Million Dollar cs
dc.title.alternative Million Dollar en
dc.type diplomová práce cs
dc.contributor.referee Brzá, Kristina
dc.date.accepted 2011-06-09
dc.description.abstract-translated Diploma thesis "MILLION DOLLAR / HOW TO MAKE IT REAL is divided into two parts. In the first, theoretical part, I deal with the foundations necessary for a successful marketing production of artist, developing his own fashion brand and the successful sale of works of art. In the theoretical part also explain the nature and agenda Czech.Slovak Project like a project focused on support of Czech and Slovak artists with orientation on USA. The practical part of the thesis is devoted to my label MILION DOLAR, from the first ideas, to current collection until plans of label to the future. en
dc.description.department Ústav designu oděvu a obuvi cs
dc.description.result obhájeno cs
dc.parent.uri http://hdl.handle.net/10563/184 cs
dc.parent.uri http://hdl.handle.net/10563/220 cs
dc.thesis.degree-discipline Multimedia a design - Design oděvu cs
dc.thesis.degree-discipline Multimedia and Design - Fashion Design en
dc.thesis.degree-grantor Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací cs
dc.thesis.degree-grantor Tomas Bata University in Zlín. Faculty of Multimedia Communications en
dc.thesis.degree-name MgA. cs
dc.thesis.degree-program Výtvarná umění cs
dc.thesis.degree-program Fine Arts en
dc.identifier.stag 20193
dc.date.assigned 2010-12-01
utb.result.grade A


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