Improving Competitiveness for ABC HR Consulting Company Through The Application of The Balanced Scorecard

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Improving Competitiveness for ABC HR Consulting Company Through The Application of The Balanced Scorecard

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dc.contributor.advisor Popesko, Boris
dc.contributor.author Quach, Anh Hoang
dc.date.accessioned 2015-07-24T12:39:06Z
dc.date.available 2015-07-24T12:39:06Z
dc.date.issued 2015-02-16
dc.identifier Elektronický archiv Knihovny UTB
dc.identifier.uri http://hdl.handle.net/10563/32118
dc.description.abstract Rostoucí míra využití outsourcingu ve Vietnamských firmách vyvolala v posledních deseti letech významné změny v oblasti outsourcingu lidských zdrojů. Poptávka po využití služeb firem v oblasti outsourcingu lidských zdrojů soustavně vzrůstá a podminuje rozvoj tohoto odvětví do zcela nové fáze. Vzrůstající poptávka, spolu atraktivitou jihovýchodní Asie, umožňuje Vietnamské ekonomice stát se více konkurenceschopnou a způsobuje nárůst počtu podnikatelských subjektů, které poskytují HR outsourcingové služby. Na druhé straně tento rostoucí počet firem v oboru způsobuje rostoucí konkurenci a snahu těchto firem identifikovat konku-renční výhodu s cílem vytlačit konkurenty z trhu. Diplomová práce se zaměřuje na návrh metody měření výkonnosti označované jako Bal-anced Scorecard", která může hrát velmi významnou roli ve zvyšování konkurenceschop-nosti organizace. Tato metoda je v práci využita pro vytvoření komplexního nástroje řízení výkonnosti. V rámci práce je zpracován komplexní projekt aplikace této metody v pod-mínkách vybrané firmy. V rámci práce jsou také podrobně popsány dopady aplikace této metody na podnikovou konkurenceschopnost
dc.format 97 p.
dc.format.extent 1939255
dc.language.iso en
dc.publisher Univerzita Tomáše Bati ve Zlíně
dc.rights Bez omezení
dc.subject Performance Management System cs
dc.subject Balanced Scorecard cs
dc.subject konkurenceschopnost cs
dc.subject Human Resource Outsourcing cs
dc.subject Performance Management System en
dc.subject The Balanced Scorecard en
dc.subject Competitiveness en
dc.subject Human Resource Outsourcing en
dc.title Improving Competitiveness for ABC HR Consulting Company Through The Application of The Balanced Scorecard
dc.title.alternative Improving Competitiveness for ABC HR Consulting Company Through The Application of The Balanced Scorecard
dc.type diplomová práce cs
dc.contributor.referee Zámečník, Roman
dc.date.accepted 2015-05-25
dc.description.abstract-translated The increment in the use of outsourcing by a number of firms within Vietnam has produced significant changes over the last decade in the development of the human resource out-sourcing industry. The demand of using HR outsourcing services has gradually increased, leading to boost the HR outsourcing industry to a new phase. Higher demand, together with benefit of being an attractive and dynamic place in Asia has made Vietnam's market become more and more competitive with the increase of a great number of both foreign and local HR outsourcing providers. Therefore, firms should identi-fy and develop themselves the competitive advantages to outdo other players as well as stay wealthy in the industry. The paper aims to propose a method of performance management, so-called "the Balanced Scorecard" which is supposed to play an important role in helping the company to achieve the competitiveness. Concerning methods used to build up the initiatives in the project, depth-interview with corporate executives and market research are conducted. Result achieved in the paper is the project build up with detailed plan and specific stages. The significance of the paper is it attempts to identify needed competitive advantages and to present the necessary activities that the company should focus on to achieve its objective in the long term.
dc.description.department Ústav podnikové ekonomiky
dc.thesis.degree-discipline Business Administration cs
dc.thesis.degree-discipline Business Administration en
dc.thesis.degree-grantor Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky cs
dc.thesis.degree-grantor Tomas Bata University in Zlín. Faculty of Management and Economics en
dc.thesis.degree-name Ing.
dc.thesis.degree-program Economics and Management cs
dc.thesis.degree-program Economics and Management en
dc.identifier.stag 41094
utb.result.grade A
dc.date.submitted 2015-04-27


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