A Business Plan for a Blog

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A Business Plan for a Blog

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Title: A Business Plan for a Blog
Author: Polakovičová, Nikol
Advisor: Papadaki, Šárka
Abstract: This bachelor thesis summaries theoretical information about business plan and online blogging. In the analytical part, it presents developed business plan for an online blog. Its main goal is to find out if blogging can be considered as a source of income. It summaries information on how to create a blog and what needs to be done to create traffic on a blog. Also, it explains how an influencer can use different kind of approaches to generate an income and presents a financial plan to support that blogging can be considered as secondary income.
URI: http://hdl.handle.net/10563/45030
Date: 2018-11-09
Availability: Bez omezení
Department: Ústav moderních jazyků a literatur
Discipline: Anglický jazyk pro manažerskou praxi
Grade for thesis and defense: B 52482

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