Projekt tvorby nového webu fajnpes.cz
Show simple item record
| dc.contributor.advisor |
Kramoliš, Jan
|
|
| dc.contributor.author |
Lapčíková, Alžběta
|
|
| dc.date.accessioned |
2021-07-26T07:17:33Z |
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| dc.date.available |
2021-07-26T07:17:33Z |
|
| dc.date.issued |
2021-01-15 |
|
| dc.identifier |
Elektronický archiv Knihovny UTB |
|
| dc.identifier.uri |
http://hdl.handle.net/10563/46685
|
|
| dc.description.abstract |
Diplomová práce se zaměřuje na tvorbu designu a SEO webové stránky fajnpes.cz, což je také jejím cílem. V teoretické části je zpracována literární rešerše, která slouží jako podklad pro vypracování praktické části. V praktické části se autorka zaměřuje na návrh a zpracování designu webu, optimalizaci webu pro vyhledávače, jeho propagaci na instagramu a také jeho monetizaci. |
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| dc.format |
104 |
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| dc.language.iso |
cs |
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| dc.publisher |
Univerzita Tomáše Bati ve Zlíně |
|
| dc.rights |
Bez omezení |
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| dc.subject |
design webu
|
cs |
| dc.subject |
SEO
|
cs |
| dc.subject |
Affiliate marketing
|
cs |
| dc.subject |
online marketing
|
cs |
| dc.subject |
responzivní design
|
cs |
| dc.subject |
web design
|
en |
| dc.subject |
SEO
|
en |
| dc.subject |
Affiliate marketing
|
en |
| dc.subject |
online marketing
|
en |
| dc.subject |
responsive design
|
en |
| dc.title |
Projekt tvorby nového webu fajnpes.cz |
|
| dc.title.alternative |
Project of Creating a New Website fajnpes.cz |
|
| dc.type |
diplomová práce |
cs |
| dc.contributor.referee |
Vydrová, Janka |
|
| dc.date.accepted |
2021-06-22 |
|
| dc.description.abstract-translated |
The diploma thesis focuses on creation of design and SEO of website fajnpes.cz. The goal of the thesis is to create design and optimize the website for search engines. The theoretical part contains a literature review which is a base for elaboration of the practical part. The practical part focuses on design and creation of web design, search engine optimalization, website promotion on instagram and monetization. |
|
| dc.description.department |
Ústav managementu a marketingu |
|
| dc.thesis.degree-discipline |
Management a marketing, specializace Design management |
cs |
| dc.thesis.degree-discipline |
Management and Marketing, Specialization: Design Management |
en |
| dc.thesis.degree-grantor |
Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky |
cs |
| dc.thesis.degree-grantor |
Tomas Bata University in Zlín. Faculty of Management and Economics |
en |
| dc.thesis.degree-name |
Ing. |
|
| dc.thesis.degree-program |
Ekonomika a management |
cs |
| dc.thesis.degree-program |
Economics and Management |
en |
| dc.identifier.stag |
58641
|
|
| utb.result.grade |
B |
|
| dc.date.submitted |
2021-06-04 |
|
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