Marketingová teorie konkurence

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Marketingová teorie konkurence

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dc.contributor.advisor Glogar, Alois
dc.contributor.author Petzoldová, Helena
dc.date.accessioned 2016-06-06T08:30:47Z
dc.date.available 2016-06-06T08:30:47Z
dc.date.issued 2004-10-15
dc.identifier Elektronický archiv Knihovny UTB
dc.identifier.uri http://hdl.handle.net/10563/35603
dc.description.abstract [abstrakt neuveden]
dc.language.iso cs
dc.publisher Univerzita Tomáše Bati ve Zlíně
dc.rights Bez omezení
dc.title Marketingová teorie konkurence
dc.title.alternative Marketing theory of competition
dc.type bakalářská práce cs
dc.contributor.referee Pilík, Michal
dc.date.accepted 2005-02-02
dc.description.abstract-translated [abstrakt neuveden]
dc.description.department Ústav managementu
dc.thesis.degree-discipline Management a ekonomika cs
dc.thesis.degree-discipline Management and economics en
dc.thesis.degree-grantor Univerzita Tomáše Bati ve Zlíně. Fakulta managementu a ekonomiky cs
dc.thesis.degree-grantor Tomas Bata University in Zlín. Faculty of Management and Economics en
dc.thesis.degree-name Bc.
dc.thesis.degree-program Ekonomika a management cs
dc.thesis.degree-program Economics and Management en
dc.identifier.stag 748
utb.result.grade C
dc.date.submitted 2005-01-07


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