Komunikace s komunitou v galerii G18
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| dc.contributor.advisor |
Vázalová Gartnerová, Eva
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| dc.contributor.author |
Barrera, Veronika
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| dc.date.accessioned |
2025-12-10T23:09:28Z |
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| dc.date.available |
2025-12-10T23:09:28Z |
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| dc.date.issued |
2024-12-02 |
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| dc.identifier |
Elektronický archiv Knihovny UTB |
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| dc.identifier.uri |
http://hdl.handle.net/10563/57240
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| dc.description.abstract |
Diplomová práca sa zameriava na komunikačné možnosti s komunitou univerzitnej galérie G18. Cieľom diplomovej práce je pomocou kvantitatívneho výskumu analyzovať, ako vybrané kultúrne organizácie alebo projekty pristupujú ku komunikácií s ich príslušnou komunitou, so zameraním na "sense of belonging" u čo najširšieho spektra publika a na princípy "placemaking". Výsledkom práce je návrh formy komunikácie a odporúčaní vo forme infografiky, ktoré vychádzajú z výskumných dát a zároveň sledujú hodnoty a poslanie galérie G18. |
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| dc.format |
81 s. |
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| dc.language.iso |
en |
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| dc.publisher |
Univerzita Tomáše Bati ve Zlíně |
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| dc.rights |
Bez omezení |
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| dc.subject |
univerzitná galéria
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cs |
| dc.subject |
galéria G18
|
cs |
| dc.subject |
komunita
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cs |
| dc.subject |
belonging
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cs |
| dc.subject |
placemaking
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cs |
| dc.subject |
komunikácia
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cs |
| dc.subject |
university gallery
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en |
| dc.subject |
G18 Gallery
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en |
| dc.subject |
community
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en |
| dc.subject |
belonging
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en |
| dc.subject |
placemaking
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en |
| dc.subject |
communication
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en |
| dc.title |
Komunikace s komunitou v galerii G18 |
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| dc.title.alternative |
Communication with the Community at the G18 Gallery |
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| dc.type |
diplomová práce |
cs |
| dc.contributor.referee |
Ovčáčková, Jana |
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| dc.date.accepted |
2025-06-11 |
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| dc.description.abstract-translated |
The thesis focuses on the potential for communication with the community of the G18 university gallery. The primary objective of this thesis is to undertake quantitative research analysis of the manner in which selected cultural organizations or projects engage with their respective communities, with a particular emphasis on the cultivation of a "sense of belonging" among a diverse range of audience and the implementation of "placemaking" principles. The thesis's culmination is a proposal for a communication format and recommendations in the form of an infographic. These are based on research data, and are in alignment with the values and mission of the G18 Gallery. |
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| dc.description.department |
Ateliér Arts Management |
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| dc.thesis.degree-discipline |
Arts Management |
cs |
| dc.thesis.degree-discipline |
Arts Management |
en |
| dc.thesis.degree-grantor |
Univerzita Tomáše Bati ve Zlíně. Fakulta multimediálních komunikací |
cs |
| dc.thesis.degree-grantor |
Tomas Bata University in Zlín. Faculty of Multimedia Communications |
en |
| dc.thesis.degree-name |
MgA. |
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| dc.thesis.degree-program |
Arts Management |
cs |
| dc.thesis.degree-program |
Arts Management |
en |
| dc.identifier.stag |
69441
|
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| dc.date.submitted |
2025-05-23 |
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