Behavioral Finance: Why We Make Financial Decisions the Way We Do

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Language: English čeština

dc.contributor.author	Přílučíková, Jana
dc.date.accessioned	2026-01-08T12:04:06Z
dc.date.available	2026-01-08T12:04:06Z
dc.date.issued	2025-12-31
dc.identifier.isbn	978-80-7678-379-9
dc.identifier.uri	http://hdl.handle.net/10563/59081
dc.description.abstract	Financial decision-making is a process that fundamentally affects not only our economic situation but also our quality of life. Alhough finance is traditionally perceived as an area based on rational thinking, facts and figures - reality shows that financial decisions are signinicantly influenced by other factors, such as cognitive, emotional, and social factors, as well as external in􀏐luences. These factors can fundamentally in􀏐luence our decisions and lead to systematic erors, the consequences of which can range from anxiety and decision paralysis to financial losses, debt, and to missed investment opportunities.	en
dc.format	194	cs
dc.language.iso	en	en
dc.publisher	Univerzita Tomáše Bati ve Zlíně, Fakulta managementu a ekonomiky	en
dc.rights	Bez omezení	cs
dc.subject	finance	en
dc.subject	osobní finance	en
dc.subject	rozhodování	en
dc.subject	behaviorální finance	en
dc.subject	monografie	en
dc.subject	elektronicke knihy	en
dc.title	Behavioral Finance: Why We Make Financial Decisions the Way We Do	en
dc.type	Book	en